Pé Grande's profile

ENERGISA

Motion Graphics
After Effects
​​​​​​​It doesn't matter if it's a good or bad day, when we get asked to produce a short animation showing a bunch of fun characters we can't help but get excited! 

The animation was commissioned for the launch of Energisa's new campaign, promoting energy savings through better everyday habits - all, of course, with a great sense of humor!

Animation Produced in partnership with ZF Comunicação and Batuki.


PRINTS

High quality renders so you can enjoy every detail!
MAKING OF
INTRODUCING OUR LITTLE PEOPLE!

Our Character Designer works very hard to come up with a series of goofy characters that fit well in a 3D environment. We were fortunate to have a great idea behind them: simple but versatile and funny. We worry about their facial expressions, the humour, how they move and interact with each other, their personalities - we try to include as much deatil as we can.
WHERE IT ALL HAPPEN!

In order to create a sense of belonging between the scenarios we utilize the same elements with different shapes and textures - notice how similar the walls are. Also, we do concept studies of what are the best props to include in each scenario in order to tell the story.

For this particular project we needed a sense of warmth - after all energy consumption goes up during summer time. Therefore, every environment has open spaces where natural light can come inside. 
ANIMATION STAGES
LEARNING WITH THE THE ARTISTS!

In order to share our knowledge and to show our artists to the world, we are starting the area "Learning with the artists", where some of the artists who participated in the work can talk a little about their role in the project . If you enjoyed this iniciative, please leave a comment and we will keep doing it.

PRODUCTION TEAM
 
Production: Estúdio Pé Grande  |  Direction: Gabriel Vedana & Felipe Galvão
Producer: Gabriel Vedana    |  Storyboard: Pedro Henrique and Ricardo Andreis  |  Concept: Pedro Henrique & Ricardo Andreis  |  Models: Bruno Cornelsen & Thiago de Sul  |  Rig: Danilo Pinheiro & Glauber Belo  |  Layout: Gabriel Vedana, Felipe Galvão and Ricardo Andreis  |  Animation: Jonathan Edward, Rodrigo Dutra, Conrado Testa and Fabio Pugliese  |  Look/Dev: Josemar Queiroz & Giovana Novello  |  Motion Design: Guilherme Vasconcellos  |  Post-Production: Felipe Galvão |  Agency: ZF Comunicação  |  Audio: Batuki
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ENERGISA
Published:

ENERGISA

This short animation was commissioned for the launch of Energisa's new campaign, promoting energy savings through better everyday habits - all, o Read More

Published: